The Shilla Seoul

BTS TWICE BLACKPINK IU Red Velvet EXO Girls' Generation

Artist Connections

An iconic luxury hotel and a frequent venue for K-pop award ceremonies, gala events, and celebrity stays.

The Shilla Seoul stands as one of Korea's most prestigious and luxurious hotels, combining traditional Korean aesthetics with modern elegance. Its grandeur makes it a frequent host for major industry events, including award ceremonies and gala dinners, where top K-pop stars often make appearances. BTS has been seen at various high-profile events here, and BLACKPINK frequently chooses its opulent settings for luxury brand events and fashion shoots, aligning with their global ambassador roles. G-Dragon and Red Velvet have also utilized The Shilla's exclusive ambiance for private parties, magazine editorials, and promotional campaigns. TWICE has graced numerous end-of-year celebrations and special gatherings within its walls. Visiting The Shilla offers a glimpse into the luxurious side of the K-pop world, where idols celebrate achievements and participate in exclusive high-society events.

"The Shilla Seoul stands as one of Korea's most prestigious and luxurious hotels, combining traditional Korean aesthetics with modern elegance"

BLACKPINK

• Activity: Luxury Brand Events & Fashion Shoots
  BLACKPINK, as global fashion icons, often attends luxury brand events and conducts high-end fashion shoots at The Shilla Seoul, leveraging its elegant and sophisticated image.

BTS

• Activity: Award Ceremonies, Gala Events, & Private Stays
  The Shilla Seoul is a prestigious venue frequently chosen for major award ceremonies, gala events, and high-profile gatherings where BTS members have made appearances or stayed privately.
• Activity: Award Ceremony Attendance & Photoshoots
  BTS has attended prestigious award ceremonies and events held at The Shilla Seoul. They have also utilized its luxurious settings for photoshoots and interviews.

EXO

• Activity: Photoshoots & Promotional Events
  EXO has used The Shilla Seoul for various photoshoots and promotional events, benefiting from its iconic status and elegant interiors.

G-Dragon

• Activity: Private Parties & Exclusive Collaborations
  G-Dragon, known for his trendsetting style, has been associated with private parties and exclusive brand collaborations held within the luxurious confines of The Shilla Seoul.

Girls' Generation

• Activity: Luxury Brand Events & Photoshoots
  Members of Girls' Generation have attended luxury brand events and conducted photoshoots at The Shilla Seoul, reflecting their sophisticated image.

IU

• Activity: Awards & Endorsements Events
  IU has frequently attended high-profile events, including award ceremonies and endorsement launches, held at The Shilla Seoul, known for its grandeur.

Red Velvet

• Activity: Magazine Photoshoots & Promotional Campaigns
  Red Velvet members have frequently utilized The Shilla Seoul's luxurious interiors and facilities for magazine photoshoots and high-end promotional campaigns.

TWICE

• Activity: End-of-Year Parties & Special Appearances
  TWICE has attended various end-of-year parties, celebratory events, and made special appearances at events hosted at The Shilla Seoul, a popular choice for significant industry gatherings.

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