New YG Entertainment Building (YG New HQ)

BLACKPINK BIGBANG WINNER iKON TREASURE

Artist Connections

YG Entertainment's futuristic new home, designed for cutting-edge K-pop production.

The New YG Entertainment Building, located just across from the old headquarters, is a futuristic complex designed to be a fully integrated K-pop production facility. With its advanced recording studios, state-of-the-art dance practice rooms, and comprehensive amenities, it serves as the primary base for YG artists. Groups like BLACKPINK and TREASURE are frequently seen here, utilizing the spaces for everything from album recording to intense choreography rehearsals and filming various content for their fans. Its sleek design and modern infrastructure symbolize YG's commitment to innovation in K-pop, making it a significant landmark for fans eager to experience where their idols create magic. The building is designed to maximize artist comfort and productivity, featuring extensive green spaces and advanced soundproofing.

"The New YG Entertainment Building, located just across from the old headquarters, is a futuristic complex designed to be a fully integrated K-pop prod..."

BIGBANG

• Activity: Recording and Rehearsals
  While less frequent due to their seniority, members of BIGBANG have used the new facilities for recording new music and holding high-level rehearsals for individual or group activities.

BLACKPINK

• Activity: Comeback Preparations and Practice
  Since its completion, BLACKPINK has extensively utilized the state-of-the-art facilities for dance practices, vocal training, and full-scale comeback preparations, leveraging its advanced studios for their global performances.

TREASURE

• Activity: Training and Content Filming
  TREASURE, being a younger group, has practically grown up in the new building, using its extensive training rooms and content creation studios for their regular Vlogs and behind-the-scenes series.

WINNER

• Activity: Album Production and Practice
  WINNER actively engages with the new building's advanced studios for their album production, from recording to mixing, and utilizes the spacious dance studios for perfecting their choreography.

iKON

• Activity: Music Production and Practice
  iKON members frequently visit the new building for their music production sessions, songwriting, and intense dance practices, making use of the optimized spaces for their performance development.

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