Samseong Station (COEX Direction)

BTS BLACKPINK EXO

Artist Connections

A major subway station near COEX, famous for its numerous K-pop idol fan advertisements.

Samseong Station, particularly the areas connecting to COEX, is a vibrant showcase of K-pop fan culture. It's renowned for the numerous digital billboards and wall advertisements sponsored by K-pop fan clubs to celebrate their idols' birthdays, comebacks, or special anniversaries. Fans of BTS, EXO, BLACKPINK, and countless other groups dedicate significant resources to create elaborate displays, turning the subway station into a living gallery of K-pop devotion. For international fans, visiting Samseong Station is a pilgrimage to witness firsthand the immense love and support showered upon K-pop stars. It offers a unique insight into the passionate and organized nature of K-pop fandom, making it an essential stop for anyone interested in the Hallyu phenomenon beyond just music and performances.

"Samseong Station, particularly the areas connecting to COEX, is a vibrant showcase of K-pop fan culture"

BLACKPINK

• Activity: Global Fan Advertisements
  BLACKPINK's international fanbase also contributes to large-scale advertisements in the station, celebrating member birthdays and group milestones.

BTS

• Activity: Birthday & Comeback Advertisements
  Fans often put up large-scale birthday and comeback advertisements for BTS members on digital billboards within Samseong Station, especially near the COEX connection.

EXO

• Activity: Anniversary & Promotional Ads
  EXO-Ls (EXO fans) frequently celebrate anniversaries and album releases with elaborate ad displays at Samseong Station, showcasing their dedication.

Various K-pop Groups

• Activity: Idol Support Advertisements
  Samseong Station is a popular location for K-pop fan communities to place support advertisements for their idols, ranging from debut anniversaries to drama promotions.

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