LINE FRIENDS Gangnam Flagship Store (Nearby)

A flagship store for LINE FRIENDS characters, including the highly popular BT21.

Artist Connections

A flagship store for LINE FRIENDS characters, including the highly popular BT21.

The LINE FRIENDS Gangnam Flagship Store is another major attraction for K-pop fans, especially ARMYs, and is located very close to Bangbae 3-dong. This multi-story store is a treasure trove of LINE FRIENDS merchandise, prominently featuring the globally beloved BT21 characters designed by BTS. Fans flock here to buy exclusive BT21 products, take photos with giant character installations, and sometimes even enjoy a themed cafe experience. The store itself is an immersive experience, showcasing the cute and creative side of K-pop's commercial collaborations. It highlights how K-pop extends its reach into everyday consumer products, allowing fans to integrate their idol's influence into their daily lives. For a fun, photo-friendly, and merchandise-rich experience directly connected to K-pop, this store is a must-visit.

"The LINE FRIENDS Gangnam Flagship Store is another major attraction for K-pop fans, especially ARMYs, and is located very close to Bangbae 3-dong"

BTS (BT21 collaboration)

Activity: BT21 Merchandise and Cafe Experience
Similar to Kakao, the LINE FRIENDS store is a central location for BT21 merchandise. It also often features themed cafes or pop-up events related to BT21, offering a unique experience for ARMYs.

Various Idols (general merchandise)

Activity: Character Merchandise Shopping
Many K-pop idols are known to use LINE FRIENDS characters, and fans often buy merchandise here to feel connected to their idols' preferences.