YG Entertainment New Building (Hapjeong-dong)

BLACKPINK BIGBANG WINNER iKON TREASURE BABYMONSTER

Artist Connections

The modern headquarters of YG Entertainment, a hub for training, recording, and managing YG artists like BLACKPINK and TREASURE.

While not directly in Daerim-dong, the YG Entertainment new building in Hapjeong-dong is easily accessible and a significant K-pop landmark. It serves as the main hub for YG artists, including global sensations like BLACKPINK, as well as BIGBANG, WINNER, iKON, and TREASURE. This state-of-the-art facility is where these idols train, record music, choreograph dances, and manage their daily schedules. The iconic building itself is a point of interest for fans, who often gather nearby hoping to catch a glimpse of their favorite idols entering or leaving. It symbolizes the heart of YG's music production and artist development. While fan presence is managed, the area around the building has a distinct K-pop aura, and fans often visit to feel closer to their idols' daily lives and the epicenter of their creative work. It's a key destination for fans of YG artists.

"While not directly in Daerim-dong, the YG Entertainment new building in Hapjeong-dong is easily accessible and a significant K-pop landmark"

AKMU

• Activity: Album Production & Company Activities
  AKMU continues to produce music and engage in company activities within the advanced facilities of the new YG building.
• Activity: Music Creation
  AKMU uses the building for their unique music creation process, including songwriting, recording, and collaborating with producers.
• Activity: Recording and Music Production (Ongoing)
  AKMU utilizes the studio facilities for their unique music production, recording sessions, and artist meetings.

BABYMONSTER

• Activity: Company Building Sightseeing
  As a new generation YG group, BABYMONSTER fans visit the modern YG building to feel closer to the group and their activities.

BIGBANG

• Activity: Company Activities
  As one of YG's foundational groups, BIGBANG has utilized the building for their activities, including meetings, rehearsals, and content creation over their long career.
• Activity: Company Activities and Meetings (Ongoing)
  As one of YG's foundational groups, BIGBANG members use the building for meetings, recording, and other company-related activities.
• Activity: Training/Recording/Company Management
  As one of YG's flagship groups, BIGBANG members have spent significant time training, recording music, and managing their activities at the YG headquarters.

BIGBANG (activities after move)

• Activity: Company Building Sightseeing
  While less active as a group, any recent activities or individual member work under YG would originate from this new headquarters, making it relevant for VIPs (BIGBANG fans).

BLACKPINK

• Activity: Company Building Sightseeing
  Fans often visit the impressive new YG building, hoping to catch a glimpse of BLACKPINK members, especially during comebacks or before international schedules.
• Activity: Music Video Filming & Training
  BLACKPINK has filmed portions of their music videos, conducted extensive training, and held various content productions within and around the new state-of-the-art YG building since its completion.
• Activity: Practice and Recording
  BLACKPINK members regularly use the YG Entertainment building for their practice sessions, recording music, and various production activities, making it their artistic home.
• Activity: Training, Recording, and Filming (Ongoing)
  BLACKPINK members frequently use the YG Entertainment building for their training, recording sessions, and various content filming, including dance practices and reality show segments. Fans often gather outside to catch a glimpse of them.
• Activity: Training/Recording/MV preparation
  BLACKPINK has extensively used the YG building for their vocal and dance training, recording sessions, and preparations for music video shoots and comebacks.

TREASURE

• Activity: Company Building Sightseeing
  TREASURE Makers (TREASURE fans) frequent the new YG headquarters, taking photos and hoping to spot their idols.
• Activity: Debut Preparations & Content Production
  TREASURE members utilized the new facilities for their debut preparations, recording sessions, and filming various reality shows and performance videos.
• Activity: Debut Preparations/Daily Practice
  TREASURE, as a newer group, spends extensive time at the YG building for their daily practice, recording, and preparations for their activities.
• Activity: Training and Production
  TREASURE, being a newer generation group, frequently trains and produces their music and content within the state-of-the-art facilities of the new YG building.
• Activity: Training, Recording, and Content Production (Ongoing)
  TREASURE, being a newer group, spends extensive time at the YG building for vocal and dance training, recording their music, and producing various online content.

WINNER

• Activity: Album Production/Practice
  WINNER members are frequently at the YG building for album production, choreography practice, and various company meetings.
• Activity: Rehearsals and Meetings
  WINNER conducts various group activities such as dance rehearsals, vocal training, and strategic meetings within the YG Entertainment premises.

iKON

• Activity: Practice Sessions/Content Filming
  iKON members utilize the building's studios for practice, as well as filming behind-the-scenes content and vlogs.
• Activity: Recording and Rehearsals (Ongoing)
  iKON members frequent the building for their music recording, choreography rehearsals, and other group activities.

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